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Category: Sign Tips

SSW Staffer Scott Marchant – My Best Advice to Customers

Scott’s role is primarily behind the scenes, leading our production efforts to make the signs we design into the finished physical product. However, he has many years of experience in sign design and production from almost every angle. Here he dishes out some of his best advice to folks about having a custom sign made: “We can take someone’s idea for a sign and make it in ways they never imagined – with highlights, shadows, color reflection, the way natural light brings out design and colors.” #1 – Less is Often More Know your consumer. Sometimes people think that the…