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Serving the Greater Portland Area for Over 25 Years
Sebago Sign Works & Vehicle Advertisting
Sebago Sign Works & Vehicle Advertisting
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Serving Portland, Gorham, Southern Maine and New England

Vehicle Advertising: WOW!! Check Out the Latest Statistics

Vehicle Advertising – Whether you’re driving a compact car, a big truck with a trailer, or a van – if you utilize vehicle advertising you have a major presence when you’re driving down the road.

If you own a business and you don’t have your vehicles visually representing your business – you are missing out on a HUGE marketing opportunity!

We refer to vehicle advertising – getting your vehicle wrapped or branded using decals and lettering – as a moving billboard for your business. Think about it. You drive by hundreds, if not more, cars and trucks on the road every day. You park at a jobsite, you go to the store, you leave your car in your driveway. All the while, people can see your vehicle. Why not have them be reading about your business?

The latest statistics about the effectiveness and impact of vehicle advertising prove what we already knew. Vehicle advertising works!

Highlights: The Most Important Vehicle Wrap Marketing Statistics

97% of people remember seeing a vehicle wrap advertisement.

74% of consumers say vehicle wrap ads have a greater positive influence on their opinion.

Not only does vehicle advertising generate high levels of brand recognition, they also have a big influence on consumers to try new products or services.

Vehicle Advertising
Vehicle Advertising
Vehicle Advertising

Vehicle wrap marketing reaches 92% of U.S. residents.

Vehicle wraps generate up to 600 impressions per mile.

Vehicle advertising offers a unique opportunity to advertise both outdoors, and through a mobile medium. They can reach 92% U.S residents at a low cost per thousand impressions – as low as $0.04. They even boost brand recognition 15 times more than any other form of advertisement.

Mobile outdoor advertising has a 2.5 times higher attention rate than static outdoor advertising.

The average lifespan for vehicle wraps is five to seven years.

Vehicle wraps cost less than $0.77 per 1,000 impressions.

Vehicle wraps are a cost-effective and extremely successful way to advertise your business. Reach potentially thousands of potential customers every day with minimal effort. No other form of advertising works 24/7 for you with such little effort or cost over time.

78% of consumers say vehicle wraps create a positive image for the company.

48% of people said vehicle wrap ads are more unique than billboard ads.

29% of people said vehicle wrap ads influenced them to try a new product or service.

Vehicle wraps have been proven to be one of the most successful forms of business advertising available. This is evidenced by all the statistics shared in this article. It’s pretty clear that they reach consumers and influencing purchasing decisions – just what you want your advertising to do!

If you’d like your vehicle to start building your brand recognition and your business sales – CONTACT US today to learn how to take your advertising on the road!

Source: GITNUX Marketdata Report 2024