As September turns into October here in Maine, the crisp mornings and early sunsets remind us that winter is on its way. For local businesses, it’s also a good time to think about the condition of your signage. Signs take a beating during a Maine winter – snow, ice, wind, and freezing temperatures can all shorten their lifespan if they’re not taken care of. Because your business sign is often the very first impression people get, making sure it’s ready for the season ahead is worth the effort.
Maine winters are even tough on materials meant for the outdoors. Moisture works its way into cracks and expands when it freezes, leading to peeling paint or splitting wood. Heavy winds can loosen mounting hardware, while salt and road spray can tarnish metals and fade finishes. Without preventive care, even the most durable sign will start to show wear before its time. However, with some annual maintenance, your business sign can stay looking its best even after Snow Miser is finished with us.
Fall is the perfect time to give your business signs a check-up before the harsher months arrive. Here are some tasks that can make a big difference:
One of the advantages of custom signage like the kind we make here at Sebago Signworks is that it can be built with durability in mind. High-quality woods, metals, and engineered plastics all stand up differently to winter stress. For example, cedar and high-density urethane are popular for carved signs because they resist moisture damage. Powder-coated metals or marine-grade paints can keep surfaces looking sharp, even after months of snow and road salt.
Winter also changes how your sign is seen. With bare trees, snowbanks, and gray skies, a business sign that looks great in July could become nearly invisible come January. Choosing high-contrast color palettes and bold, simple designs ensure your sign remains clear and eye-catching no matter the backdrop. Raised lettering, carved details, and dimensional elements also add visual depth that stands out against snowy, dreary landscapes.
Not every sign needs to be replaced just because it’s showing age. A professional refresh – whether repainting, re-carving faded details, or replacing a worn panel – can often restore its impact. But when wood has begun to rot, panels are warped, or the design no longer reflects your brand, a new sign may be the smarter investment. A well-made sign isn’t just decoration; it’s a long-term asset to your business.
Your sign works hard year-round to represent your business, but Maine winters ask a lot of it. Taking the time now to clean, inspect, and refresh it will help it withstand the cold months ahead while continuing to look its best for your business.
At Sebago Signworks, we specialize in handcrafted signs built to last through Maine’s toughest seasons. If your business sign needs attention – or you’re ready to create a new one built for beauty and durability – now’s the perfect time to start. We’re ready to get started when you are – CONTACT US TODAY!
