For some businesses, summer brings an unwanted slowdown. Customers are busy with vacations, beach trips, and family activities, which can mean less foot traffic and fewer sales. The good news? The right signage can help draw eyes back to your business and keep sales moving, even during the slower months.
Summer is all about energy and vibrancy. Consider updating your storefront signs or adding new window graphics that pop with seasonal colors – think bold blues, sunny yellows, and crisp whites. A fresh splash of color can make your business look lively, welcoming, and worth stopping into.
Your windows are prime real estate for grabbing attention from passersby. Custom window graphics allow you to promote seasonal specials, summer events, or even just a cheerful message that draws people in. They’re easy to change out, which means you can keep your messaging fresh throughout the summer.
Inside your shop, well-placed signs can guide customers toward seasonal sales or featured products. Tabletop signs, banners, or creative wall graphics remind people of what’s new and give them reasons to buy now.
Summer is full of festivals, fairs, and outdoor events. Portable signage like sandwich boards, banners, or event displays help you meet your customers where they are. A strong presence at local events not only drives sales but also builds recognition for your business long after the event ends.
You don’t need to overhaul all your signs to beat the summer slump. Sometimes, simply refreshing your graphics or updating one or two key pieces is enough to make your storefront look new again.
Summer may bring slower days, but smart, vibrant signage keeps your business top-of-mind. At Sebago Signworks, we create custom signs and graphics that help you stand out, attract customers, and keep sales strong – no matter the season. CONTACT US today to freshen up your summer signs!
